I’ve worked in publishing for more than a decade, progressing from editor to business unit leader.
Today, I’m responsible for the strategic and operational management of a business unit, developing its product portfolio, launching new product lines, and scaling established categories.
I’m particularly interested in problems at the intersection of product, business, and data. I work with large product portfolios and build my own Python tools to analyze and manage them.
I currently lead a business unit at AST Publishing Group, with full P&L responsibility and ownership of product strategy and portfolio development.
I oversee a portfolio of more than 5,000 SKUs, lead a team of 28, and manage a business generating over RUB 800 million in annual revenue.
My work focuses on portfolio strategy, demand and inventory turnover analysis, unit economics, and margin management. I also develop international licensing and partnerships across Asia, the United States, and Europe.
Between 2021 and 2025, the unit’s revenue grew by 146%, profit by 168%, and return on sales by 8 percentage points. Market share in one of our key categories increased from 26% to 55%.
LTI Korea Translation Academy (Seoul, Republic of Korea), mentor for Russian-language translators, 2021–2026
KPIPA Overseas Publishing Market Report 2021 (Seoul, Republic of Korea), author of the report on the Russian book market, 2022
KPIPA Overseas Publishing Market Report 2018 (Seoul, Republic of Korea), author of the report on the Russian book market, 2019
Korean Literature Showcase 2019 (Seoul, Republic of Korea), speaker, 2019
International Translation & Publication Workshop (Seoul, Republic of Korea), mentor for Russian-language translators, 2019